The Growth Funnel Journey

Lead Magnet

When someone finds you on social media or through an advert and likes your content, trust starts to build. Once that happens, it’s the perfect time to ask for a small commitment – downloading your lead magnet so you have permission to email them.

Meet the Growth Funnel Journey Lead Magnet and discover the framework that makes this possible.

Find Out How We Transform Your Product or Service Into a Lead Magnet That Generates Highly Qualified Sales Leads

Download Your LEAD MAGNET e-Book Guide and Video Series
lead magnet

Includes A Mini Video Series That Covers The 3 Elements Of Your Lead Magnet:

The Growth Funnel Journey Lead Magnet

Welcome to The Growth Funnel Journey Lead Magnet

We quickly discovered that a lead magnet needs a lot of supporting content to help it convert your website traffic into interested email subscribers. It needs Social Media Posts to help it stand out and get noticed within your social platforms. It needs Advertising to get in front of your Ideal Clients. It needs remarketing advertising to keep being seen by your ideal clients. It needs foundational Blogs to help influence your new traffic and encourage them to download your lead magnet.

And once you start converting your traffic into interested email subscribers, it’s time to start building trust, authority and new relationships. To do this effectively you need your email subscribers to consume all of its content. Therefore you need to use your emails to encourage consumption and a new set of lead magnet focused social media posts and blogs to keep them returning back.

The Growth Funnel Journey Lead Magnet

Includes:

  • 59 x Social Media Posts

  • 20 x Blogs

  • 35 x Segmentation and Engagement Emails

  • 1 x Webinar Framework

You even need a webinar to help connect your product or service to the solution they are searching for. So when it comes to their purchasing decision, they will be more inclined to purchase from you.

Therefore we created the Growth Funnel Journey Lead Magnet platform, to make this possible.

Join us and let’s do this together…

Here Is A Sneak Peek Of What We Can Do For You:

Lead Magnet - Digital Marketing

Element 1 = Your Digital Marketing

In Element 1 we run an audit on your current digital marketing strategy and then plan the structure of your lead magnet. We make sure your product or service fits into our signature lead magnet framework. And if it does, we create the structure that will attract your ideal clients.

To make this easily achievable – Element 1 has 3 focal steps:

  • IDEAL CLIENT – The first is your ideal client. After all, the whole objective of your lead magnet is to attract more ideal clients into your business, so we need to know exactly who they are. Your lead magnet highlights their priorities, addresses the problem they are currently focused on, and delivers the solution they are searching for. When your lead magnet attracts your ideal client, everything falls into place and converting cold traffic into ideal buying clients, becomes so much easier.

  • ONE THING – This represents your product or service and what your lead magnet will be focused on. Which means your One Thing messaging needs to use the same words your ideal client would use when they think about their own pain state or problems. That way it stands out and resonates with the solution they are searching for. Your ‘One Thing’ is the essential element that makes everything fall into place. Even if your product or service is made up of many parts, when you create a lead magnet, you can only talk about one thing. Otherwise you risk diluting your core message and blending in with all the other lead magnets out there.

  • MAPPING – You only have a few seconds to capture your ideal clients attention and that means the faster you can connect your product or service to the solution your ideal client is searching for, the faster you can convert them into an ideal buying client.

    We do this by using a physical map that shows exactly what steps are required to get from point A to point B, so your ideal client can see how your product or service is going to work for them. It always helps to give examples of what you will be doing for them, so they can associate with it, if you talk and use a map, your ideal clients are more likely to remember what you say.

Once you’ve achieved element 1, you are ready to create your content that converts your sales leads into ideal buying clients…

Click To Watch The Free Video Series
lead magnet - sales marketing

Element 2 = Sales Marketing

In element 2 we focus on your Sales Marketing and create your lead magnet content and all of its surrounding foundational content.

Now if you are a busy business owner – we know you don’t have the time to create the amount of foundational content that is required to dominate you chosen field of expertise. So rather than argue with that fact – we created a work around.

We simply do this by interviewing you and asking specific questions about your product or service. We record your answers and convert them into your content that is going to convert your email subscribers into qualified sales leads.

To make this easily achievable – Element 2 has 3 focal steps:

  • INTERVIEW – To make this faster and easier, we use a signature interview system that uses your answers to create the content that will help influence your sales leads buying behaviors and convert them into ideal buying clients.

    This system helps us to (1) create content faster, (2) avoid mistakes and wasting time staring at a blank screen, and (3) feel less stressed and overwhelmed when we start creating your 53 x Social Media Posts, 14 x Blogs, 2 x Website Pages, 35 x emails, your webinar and of course your Lead Magnet.

    This allows you to provide a lead magnet that consistently delivers your content and builds trust. It also makes you credible. Because the more content you produce, the more search queries you start ranking for, so when they’re ready to purchase, they will be more inclined to purchase from you.

  • LEAD MAGNET – Your lead magnet is the start of building a very special relationship. You have to work hard at building relationships, you need to put a lot of time and effort into them. And if you stop putting effort into your relationships, they start to break down.

    Which means if you want a relationships to work – you are going to have to put in the effort. And the same goes for your lead magnet. It needs foundational content to support it, it needs social media posts to drive traffic to it, it needs blogs to help it get found in google searches, it needs emails to make sure your sales lead are consuming it, it needs its own web pages that strengthen its features and benefits and delivers your call to actions. And it even needs a webinar to help increase conversions and build closer relationships with your sales leads. So you can convert them into ideal buying clients.

  • FOUNDATION – Which brings us onto the last part within element 2 – your Foundation. This is all about the foundational content that supports your lead magnet so you stand out and gets noticed. Which means your sales leads will consume its content and be converted into interested sales leads who will be more likely to contact you and purchase from you.

    Which means once we create all of this for you, so you can launch your new lead magnet, you can feel confident that it will generate consistent, predictable and highly qualified sales leads that can be converted into profitable sales.

Once you’ve achieved element 2, you are ready to input your content into your custom built sales funnel…

Check Out Our Free Video Series
lead magnet - digital ales and marketing

Element 3 = Digital Sales & Marketing Funnel

And in element 3 your Digital Sales and Marketing, this is where we use your answers from the interview to populate your lead magnet, and it’s 53 x social media posts, 14 x blogs, 25 x emails, 2 x very special webpages and of course your lead magnet webinar.

Then you are ready to launch a lead magnet that will help you stand out, get noticed and start generating a consistent, predictable and highly qualified flow of new sales leads that can be converted into profitable sales.

To make this easily achievable – Element 3 has 3 focal steps:

  • INFORMATION – This is where we repurpose your information into specific pieces of foundational content. We call this foundational content because it supports your lead magnet and gives it it’s conversion strength.

    We launch your 53 x social media posts, 14 x Blogs, 35 x emails, your opt-in page and your specific lead magnet landing delivery page. This is where we complete the customisation of your lead magnet so you can launch. Your lead magnet will automate the conversion of your sales leads into Ideal buying clients, helping you to generate a consistent and predictable monthly revenue for your business.

  • TRANSFORMATION – Now that your lead magnet is attracting new sales leads who are consuming your information, you’ve earnt the right to transform them into Ideal buying Clients.

    It’s important to strike while the iron is hot. As soon as you start getting more and more sales leads consuming your lead magnet, it’s time to educate your sales leads on the importance of jumping onto one of your live webinars or getting on the phone and talking to you.

  • CONVERSATION – Which brings us onto the last focus area within your entire map – and that’s your conversations. Now that your lead magnet is attracting a steady flow of sales leads, it’s the perfect opportunity to give them more of your personal time, experience and knowledge.

    This is why it’s critical to leverage your emails, blog posts and social media campaigns. The most effective way of getting in front of all your sales leads and ideal clients is through webinars. Webinars also make it very easy to deliver your call to actions. You can get sales leads to purchase your product or service directly from the webinar, or you can get them to book in a call with you – so you can start generating more profitable sales.

Once you’ve achieved element 3, you will have a very powerful Lead Magnet that will help you become an authority within your chosen field of expertise.

View the Free Lead Magnet Video Series

KNOWLEDGE IS NOT ALWAYS THE HARD PART,
THE REAL CHALLENGE IS THE IMPLEMENTATION
WHICH IS WHY WE INTERVIEW YOU AND
BUILD EVERYTHING FOR YOU

You need a system for your sales leads to JOIN, a system for your sales leads to ACHIEVE results and a system for your sales leads to STAY with you for years, so you can continue to sell more and more of your products and services.

It’s a simple function of scale, volume and conversion. The more you leverage your time and get your product or service messaging in front of the right sales leads, the easier it becomes to convert those sales leads into ideal buying clients.

The Growth Funnel Journey Lead Magnet

So we encourage you to take your Lead Magnet very seriously

  • GROWTH – When you combine your digital marketing with your sales marketing you achieve business GROWTH and that’s because you start converting more sales leads into sales.

  • FUNNEL – When you combine your sales marketing with your digital sales and marketing funnel – you achieve a highly converting FUNNEL that automates the conversion of your sales leads into sales.

  • JOURNEY – When you combine your digital sales and marketing funnel with your overall digital marketing strategy – you leverage a 1 to many marketing model that highlights all the key emotional selling triggers that make up your ideal clients buying JOURNEY.

FACT: Your Business Needs A Lead Magnet

YOU’LL GET INSTANT ACCESS TO THESE MODULES:

Audit

ELEMENT 1 – MODULE 1
DIGITAL MARKETING AUDIT

We start out with your digital marketing audit. This is a check-up to make sure everything is ready for your customised sales funnel.

ELEMENT 1 – FOCUS AREA 1
YOUR IDEAL CLIENT

As a business owner, you already know who your ideal clients are, they are the clients you meet and as soon as you start talking about your product or service they want to know more. You don’t have to chase after them and they simply ‘get’ what you do and you ‘get’ them. Your product or service is exactly what they have been searching for and you are able to help them resolve the exact pain or problem and achieve the results they need and want.

ELEMENT 1 – FOCUS AREA 2
ONE THING

This is where we make sure your product or service message is focused on One Thing. Allowing you to present an all-inclusive laser focused solution to your Ideal Client’s needs that are at the forefront of their mind. Versatility and adaptability are also what makes your One Thing unique. You need to be seen as an authority in one field of expertise, with one product or service that provides a solution to one problem.

ELEMENT 1 – FOCUS AREA 3
MAPPING

The main benefit of using a physical map that shows exactly what steps are required to get from point A to point B, is that your ideal client get to see how your product or service is going to work for them. It always helps to give examples of what you will be doing for them, so they can associate with it, if you talk more on the theory side, your ideal clients are more likely to forget about it within a few minutes.

ELEMENT 2 – FOCUS AREA 1
INTERVIEW

That’s why we created this interview framework for managing time and maximising content creation. This system helps us to (1) create content faster, (2) avoid mistakes and wasting time staring at a blank screen, and (3) feel less stressed and overwhelmed when we start creating your 53 x Social Media Posts, 14 x Blogs, 2 x Website Pages, 35 x emails, your webinar and of course your Lead Magnet.

ELEMENT 2 – FOCUS AREA 2
LEAD MAGNET

Your lead magnet is the start of building a very special relationship. You have to work hard at building relationships, you need to put a lot of time and effort into them. And if you stop putting effort into your relationships, they start to break down. Which means if you want a relationships to work – you are going to have to put in the effort. And the same goes for your lead magnet. It needs foundational content to support it, it needs social media posts to drive traffic to it, it needs blogs to help it get found in google searches, it needs emails to make sure your sales lead are consuming it, it needs its own web pages that strengthen its features and benefits and delivers your call to actions. And it even needs a webinar to help increase conversions and build closer relationships with your sales leads. So you can convert them into ideal buying clients.

lead magnet

ELEMENT 2 – FOCUS AREA 3
FOUNDATION

This is why we call your lead magnet a Trojan Horse. Because on the surface it looks like a normal lead magnet but as soon as your ideal clients let it into their computer, it starts to open up and become a huge amount of value and additional content that they weren’t expecting. By offering your lead magnet in 4 different formats and then integrating them into your emails, social media posts, and blogs, you know that your lead magnet is going to be consumed now. Which means your sales leads will be influenced by your key emotional selling triggers and that’s going to help increase your conversions.

ELEMENT 3 – FOCUS POINT 1
INFORMATION

This is where we take your social media stress and turn it into social media success, by removing the time-intensive parts of managing the content on all of your networks. We provide you with your social media posts, blogs and emails to help influence the effectiveness of your Facebook, Twitter, Instagram, and LinkedIn accounts.

social media

ELEMENT 3 – FOCUS POINT 2
TRANSFORMATION

This is all about focusing your efforts on selling your product or service and generating a Return On Your Marketing Investment. Let’s face it, a digital call-to-action is needed if you want your ideal clients to take the next step. A digital call-to-action is the most important factor when it comes to your lead magnet content.

As soon as you start getting more and more sales leads consuming your lead magnet, it’s time to educate your sales leads on the importance of jumping onto one of your live webinars or getting on the phone and talking to you. Currently, more than 60% of marketers are using webinars as part of their content marketing strategies. Webinars have exploded in growth over the past few years. And this is why the Growth Funnel Journey Lead Magnet takes full advantage of them.

ELEMENT 3 – FOCUS POINT 3
CONVERSATION

It’s a simple function of scale, volume and conversion. The more you leverage your time and get your product or service messaging in front of the right sales leads, the easier it becomes to convert those sales leads into ideal buying clients.

THIS IS A DONE FOR YOU SERVICE:

Social Media and Blog Creation

£520 Single Payment
  • 1 x 1 Hour – Sections & Topics – Mapping call
  • 1 x 1 Hour – Sections & Topics – Interview
  • PLUS – SOCIAL MEDIA CREATION
  • 20 x Foundational Blogs
  • 59 x Foundational Social Media Posts
  • 200 x Awareness Social Media Posts

Lead Magnet

£520 Single Payment
  • 1 x Lead Magnet – eBook
  • 1 x Lead Magnet – Presentation
  • 1 x Lead Magnet – Audio

Evergreen Customer Journey

£514 Single Payment
  • Building your Video Scripts
  • Website Pages WireFrames
  • PLUS – SOCIAL MEDIA CREATION
  • 11 x Lead Magnet Blogs
  • 35 x Emails
  • 110 x Awareness Social Media Posts
  • 1 x Lead Magnet Webinar Outline

Personal Message from me:

There’s a small chance that you’ve never dealt with me or my company before. So you may not be aware of my amazing support desk and customer care policies. If that’s the case, let me set your mind at ease. You can always contact me to discuss your customised sales funnel. I will be here to help guide and support you throughout the entire process. We are using the exact same customised sales funnel for our business, so we know exactly what you are going through within each of the elements. So if you have any questions, drop me an email or lets arrange a call and discuss them.
Best wishes,
Christian Fumic
Simple, Proven and Guaranteed…